Posts Tagged ‘#publicrelations’
Hyper-Personalization: How AI & ML Are Building a New Framework for Ecommerce CX
A look at the role of AI and data in elevating e-commerce personalization, enhancing customer experience, and strengthening brand loyalty. The Gist Consumer centricity. Embracing hyper-personalization strategies enhances customer experiences and boosts brand loyalty. AI integration. Implementing AI and ML (machine learning) technologies allows for efficient content creation and targeted marketing efforts. Data security. Ensuring…
Read MoreApril Fools’ Day 2023: Brands that got it right – and wrong
We don’t mind the joke being on us. April Fools’ Day came and went. In its wake, there were a flurry of jokes. From badly told bald-faced lies to consumers to light-hearted jabs poking fun at themselves, the internet was chock full of April Fools’ Day goodies. On April 1, the term “April Fools” was…
Read More3 Ways to Stay Out of The “No One Knows Me” Trap
We all do it. Feeling bad because no one is buying our product or service. Referrals are slowing. And just because referrals are slowing does not mean our offerings are less valuable. What it does mean is that we are not consistently doing what is necessary to get known and stay profitable. The bottom line…
Read MoreFall is A Time for Preparation
I find in the fall I am moved to re-evaluate the summer. Looking at what I have harvested, and what needs more work after evaluating it. What about you? For me, my public relations business has grown, and I have personally as well, and how I show up for the world. I see the need…
Read MoreDon’t Let “403 Forbidden Error” Be the Last Words Seen on Your Website
Have you ever typed in a favorite website to see an “Error 404” message? How about the famous “403 Forbidden Error” message? This messaging may be temporary, and you might want to check back later. After “later” has come and gone, what happens next? If you think this will never happen to you, or you…
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